Saturday 31 December 2011

The Coffee Factories White Coffee Premium 3-in-1

Came across this new brand while doing marketing at NTUC. It is those big packet of instant coffee, so prefer a big cup for it. Otherwise you may need to split the contents into 2 small cups. Nothing fantastic about this new brand. The coffee portion is not strong enough and is quite sweet. The aroma is not strong compare to Alicafe.

Friday 30 December 2011

Ye Ye 3-in-1 Instant Coffee Mix

Isn't this an interesting name "YE YE". It meant grandfather. It is acceptable for a small cup of coffee. Still consider blend for my picky taste-bud for coffee. More creamer and sweet compare to other instant coffee. Yet another option for light coffee drinker.

Thursday 29 December 2011

Nescafe Espresso Roast 3-in-1

Bought this when I saw the word Espresso Roast. Well it doesn't taste as good as I thought. Just normal 3-in-1 quick fix for a small cup of coffee. A bit of coffee taste but consider blend. Seems like Nescafe small packaging 3-in-1 has a blend taste. Suitable for people who only go for a slight coffee smell and taste. Guess it is marketing strategy to pack in different packaging to target different group of people.

Wednesday 28 December 2011

Owl 2-in-1 Instant Coffee

Owl brand is not new in Singapore market. A new revamp in packaging for Owl brand. Will it bring in new market share for Owl brand? This 2-in-1 contains coffee and creamer, not the usual 2-in-1 which contains coffee and sugar. Taste like Nova instant coffee. Not bad for a small cup. I would prefer this than some other small packet 3-in-1 instant coffee.